Podcasts get lift from ‘iTunes effect’
Until last week, the Twin Cities’ Wanda Wisdom had enjoyed only marginal success with her podcast — a radio-like program offered online as a digital file for subscribers to download and put on their portable music players… Then came the June 28 “iTunes effect.” That’s when Apple Computer released a new version of its popular iTunes music-jukebox software with the built-in ability to locate and automatically download podcasts.