Voxmedia Wire

The podosphere may be virgin terrain for the online world, but already the race is on to figure out whether there’s any real money to be made through the new medium. Consider the vast variety of approaches that have cropped up since Apple’s iTunes upgrade this summer started delivering thousands of new listeners to podcasters who once toiled in obscurity. GrapeRadio podcaster Brian Clark is now gulping down about $1,000 a week from sponsors of his show for wine hobbyists. Grant Baciocco of the fiction serial The Radio Adventures of Dr. Floyd sells show-themed buttons and T-shirts and offers guest-voice roles for $50.

Podcasting Gold Rush Is On (Wired)

A video-blogger from Bergen in Norway is turning his camcorder on politicians, ahead of Norwegian parliamentary elections on Monday.Twenty-seven-year-old Raymond Kristiansen weaves quickly in and out of the crowds of locals and tourists on the streets of Bergen. He carries with him a small, hand-held camcorder that seems like a natural extension of his arm.

Vloggers get political in Norway (BBC News)

There is no doubt in my mind that podcasting is not only here to stay but will also shortly threaten established media broadcast systems. It’s not so much that they will all be destroyed by homebrew networks, but podcasts will be taking away just enough listeners to be a major concern.

Podcasting: The Next Big Thing (PC Magazine)